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Sustainable packaging receives new definition

The definition of sustainable packaging has evolved over time to accommodate new scientific data and broader regulations. A coalition of leaders within the industry has given the okay for the latest revision to the sector, according to GreenBiz.com.

A meeting of the Sustainable Packaging Coalition (SPC) is going to be held to create a more widely accepted definition of sustainable packaging, as they are looking to revise the original 2005 agreement that was made, reported the news source.

The emphasis was placed on the longevity of the packaging, as the new definition may include materials that have a long shelf life and not those that are bound to a short time of usage, GreenBiz reported.

New definitions of sustainable packaging may include the notions that the material is beneficial, safe and healthy for individuals and communities throughout the life cycle of the product, it meets market criteria for performance and cost, it is sourced, manufactured, transported and recycled using renewable energy and optimizes the use of the materials that makes it sustainable, What They Think reported.

What effect could this have on smaller packaging companies?

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